Data protection


1) Information about the collection of personal data and contact details of the person responsible

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following we will inform you about the handling of your personal data when using our website. Personal data are all data with which you can be personally identified.

1.2 The person responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is CHRONOVA GmbH, Wentzelstraße 23, 22301 Hamburg, Germany, Tel .: +49 (0) 40 608 691 03, E-Mail: joey @ chronova. de. The person responsible for the processing of personal data is the natural or legal person who, alone or together with others, decides on the purposes and means of processing personal data.

1.3 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the person responsible), this website uses an SSL or. TLS encryption. You can recognize an encrypted connection by the character string "https: //" and the lock symbol in your browser line.

2) Data collection when you visit our website

When using our website for informational purposes only, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to our server (so-called "server log files"). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:

- Our visited website

- Date and time at the time of access

- Amount of data sent in bytes

- Source / reference from which you came to the page

- Browser used

- Operating system used

- IP address used (if applicable: in anonymous form)

Processing takes place in accordance with Art. 6 Para. 1 lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to check the server log files retrospectively if there are concrete indications of illegal use.

3) cookies

In order to make visiting our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted after the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your device and enable your browser to be recognized the next time you visit (so-called persistent cookies). If cookies are set, they collect and process certain user information such as browser and location data as well as IP address values ​​on an individual basis. Persistent cookies are automatically deleted after a specified period, which can differ depending on the cookie. The duration of the respective cookie storage can be found in the overview of the cookie settings of your web browser.

In some cases, cookies are used to simplify the ordering process by saving settings (e.g. remembering the contents of a virtual shopping cart for a later visit to the website). If personal data is also processed by individual cookies we use, processing takes place in accordance with Art. 6 Para. 1 lit. b GDPR either for the execution of the contract, according to Art. 6 Para. 1 lit. a GDPR in the case of consent given or in accordance with Art. 6 Paragraph 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the page visit.

Please note that you can set your browser so that you are informed about the setting of cookies and individually decide whether to accept them or to exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of every browser, which explains how you can change your cookie settings. You can find these for the respective browser under the following links:

Internet Explorer:





Please note that in case of non-acceptance of cookies, the functionality of our website may be restricted.

4) Contact recording

Personal data is collected as part of the contact with us (eg by contact form or e-mail). What data is retrieved in the case of a contact form is clear from the respective contact form. These data are used exclusively for the purpose of answering your concerns or. stored and used for the contact and the related technical administration. Legal basis for the processing of this data is our legitimate interest in answering your matter according to Art. 6 Abs. 1 lit. f DSGVO. If your contacting is aimed at the conclusion of a contract, this is an additional legal basis for the processing Art. 6 Abs. 1 lit. b DSGVO. Your data will be deleted after final processing of your request. This is the case if it can be deduced from the circumstances that the matter in question has been finally clarified and as a result there are no legal obligations.

5) Data processing when opening a customer account and concluding a contract

According to Art. 6 Abs. 1 lit. b DSGVO, personal data will continue to be collected and processed when you communicate this to us for the execution of a contract or when opening a customer account. The data collected can be seen from the respective submission forms. Deletion of your customer account is possible at any time and can be done by sending a message to the o.g. Address of the person in charge. We store and use the data provided by you for the termination of the contract. After complete termination of the contract or deletion of your customer account, your data will be blocked with regard to tax and commercial storage deadlines and after these deadlines will be deleted, unless you have explicitly consented to a further use of your data. become.

6) Use of customer data for direct advertising

6.1 Subscribe to our e-mail newsletter

When you subscribe to our e-mail newsletter, we regularly send you information about our offers. Duty to send the newsletter is your e-mail address only. The provision of further data is voluntary and is used to address you personally. We use the so-called newsletter for shipping. Double Opt-in Procedure. This means that we will only send you an e-mail newsletter if you have expressly confirmed that you agree to receive the newsletter. We will then send you a confirmation email asking you to click on the corresponding link to confirm that you wish to receive the newsletter in the future.

By activating the confirmation link, you give us your consent for the use of your personal data according to Art. 6 Abs. 1 lit. and DSGVO. When subscribing to the newsletter, we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of the subscription, in order to be able to trace your e-mail address at a later time in the event of a possible misuse. The data collected by us when subscribing to the newsletter will be used exclusively for the purposes of the advertising claim by way of the newsletter. You can unsubscribe from the newsletter at any time via the intended link in the newsletter or by corresponding message to the person in charge mentioned. After unsubscribing, your e-mail address will be deleted immediately in our newsletter distributor, unless you have expressly consented to a further use of your data or we reserve an overarching use of data, which is only legally reserved for you.

6.2 Sending e-mail newsletters to stock customers

If you send us your e-mail address when buying goods resp. Services, we reserve the right to offer you regular offers for similar goods or. Services already purchased from our range by e-mail. For this we must according to § 7 para. 3 UWG does not collect your consent. The data processing thus takes place solely on the basis of our legitimate interests in personalized direct advertising according to Art. 6 Abs. 1 lit. f DSGVO. If you initially contradicted the use of your e-mail address for this purpose, mailing will not take place on our part. You are entitled to contradict the use of your e-mail address for the stated advertising purpose at any time with effect for the future by notifying the person named to begin with. For this, you can easily transfer costs according to the basic rates. After the entry of your dispute, the use of your e-mail address for advertising purposes will be suspended without delay.

6.3 Newsletter sending via Omnisend

The sending of our e-mail newsletter takes place via the technical service provider Omnisend (Soundest Ltd., Unit a3, Gateway Tower, 32 Western Gateway, London E16 1YL, United Kingdom), in which we forward your data provided during the newsletter registration. This transfer takes place according to Art. 6 Abs. 1 lit. f DSGVO and serves our legitimate interest in the use of an advertising-efficient, secure and user-friendly newsletter system. The data submitted by you for newsletter purposes (eg e-mail address) is stored on Omnisend's servers in the EU.

Omnisend uses this information for the shipping and statistical evaluation of the newsletter in our order. For evaluation, the sent e-mails include sog. Web-Beacons resp. Tracking pixels that represent single-pixel image files stored on our website. In this way it can be determined whether a newsletter message was opened and which links were given. clicked. In addition, technical information is collected (eg time of breakdown, IP address, browser type and operating system). The data will be collected only pseudonymised and will not be linked to your further personal data, a direct personal relationship is excluded. These data are used exclusively for the statistical analysis of newsletter campaigns. The results of these analyzes can be used to better adapt future newsletters to the interests of the recipient. If you want to contradict the data analysis for statistical evaluation purposes, you must cancel the newsletter cover.

Furthermore, this data can be circumvented according to Art. 6 Abs. 1 lit. f DSGVO itself, on the basis of its own legitimate interest in the need-based design and optimization of the service as well as for market research purposes, to determine approximately from which countries the recipients come. However, Omnisend does not use the data of our newsletter recipient to write it himself or pass it on to third parties.

We have entered into a contract processing agreement with Omnisend, with which we oblige Omnisend to protect the data of our customers and not pass it on to third parties.

You can view Omnisend's privacy policy here:

7) Data processing for order processing

To process your order, we work with the following service provider, who fully or partially support us in concluding contracts. Certain personal data is transmitted to these service providers in accordance with the following information.

The personal data collected by us will be passed on to the transport company contracted with the delivery in accordance with the contract, as far as this is required for the delivery of the goods. We provide your payment details to the credit institution in question as part of the payment process, insofar as this is required for the payment process. As long as payment service providers are used, we will inform you explicitly about this below. Legal basis for the transmission of data is Art. 6 Abs. 1 lit. b DSGVO.

8) Online Marketing

8.1 Facebook Pixels for Creating Custom Audiences (with Cookie Consent Tool)

This is said within our online offers. "Facebook pixel" of the social network Facebook used by Facebook Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland ("Facebook").

If a user clicks on an ad displayed by us, which is played out on Facebook, the URL of our linked page will be added by Facebook Pixel as an addition. To the extent that our page over pixels allows the sharing of data with Facebook, this URL parameter is entered into the user's browser by cookie, which our linked page sets itself. This cookie is then read out by Facebook Pixel and enables a forwarding of the data to Facebook.

With the help of the Facebook pixel, it is on the one hand possible for Facebook to determine the visitors of our online offer as a target group for the display of ads (so-called "Facebook ads"). Accordingly, we use the Facebook Pixel to display to Facebook users only those Facebook-enabled Facebook users who have also shown an interest in our online offer or the specific features (eg interests in certain topics or products visited by Websites to be determined), which we transmit to Facebook (so-called "Custom Audiences"). With the help of the Facebook pixel, we also want to ensure that our Facebook ads correspond to the potential interest of the user and do not interfere. In this way, we can further evaluate the effectiveness of Facebook advertisements for statistical and market research purposes, by tracking whether users have been redirected to our website after clicking on a Facebook advertisement (so-called "conversion").

The data collected is anonymous to us, so it does not offer us any clues as to the identity of the user. However, the data is stored and processed by Facebook, so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook data usage guideline ( The data can enable Facebook and its partners to switch advertising ads on and off Facebook.

The data processing included with the use of the Facebook Pixel only takes place upon submission of your express consent in accordance with Art. 6 Abs. 1 lit. and DSGVO. You may revoke your consent at any time with effect for the future. To enforce your revocation, uncheck the "Cookie Consent Tool" box next to the "Facebook Pixel" setting.

8.2 Deploying Google Ads Conversion Tracking

This website uses the online advertising program "Google Ads" and within the framework of Google Ads the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). We use the offer of Google Ads to draw attention to our attractive offers on external websites with the help of advertising funds (so-called Google Adwords). We can determine with regard to the data of the advertising campaigns how successful the individual advertising measures are. We are therefore pursuing the opportunity to advertise you that is of interest to you, to make our website more interesting for you and to achieve a fair calculation of the incoming advertising costs.

The conversion tracking cookie is set when a user clicks on an ad-enabled Google ad. Cookies are small text files that are placed on your device. These cookies usually lose their validity after 30 days and do not serve for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user has clicked on the ads and has been redirected to this page. Each Google Ads customer receives a different cookie. This means that cookies cannot be tracked on the websites of Google Ads customers. The information collected through the conversion cookies serves to create conversion statistics for Google Ads customers who have opted for conversion tracking. Customers experience the total number of users who clicked on their ad and were redirected to a page provided with a conversion tracking tag. However, they do not provide information with which users can be personally identified. If you do not want to participate in the tracking, you can block this use by disabling the Google conversion tracking cookie via their Internet browser under the keyword "Usage settings". They will not be included in the conversion tracking statistics. We base Google Ads on our legitimate interest in targeted advertising. Art. 6 Abs. 1 lit. f DSGVO ein. As part of the use of Google Ads, it may also be possible to transmit personal data to the servers of Google LLC. come to the United States.

For more information on Google's privacy policy, go to the following URL:

You may permanently oppose the setting of cookies by Google Ads conversion tracking by downloading and installing the browser plug-in available from Google under the following link:

Please note that certain features of this website may not be used or restricted if you have disabled the use of cookies.

As far as legally required, we have for the processing of your data presented here according to your consent Art. 6 Abs. 1 lit. a DSGVO eingeholt. You may revoke your consent at any time with effect for the future. To enforce your revocation, deactivate this service in the "Cookie Consent Tool" provided on the website or alternatively follow the above-described possibility of incurring a contradiction.

9) Web analytics services

Google (Universal) Analytics

This website uses Google (Universal) Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google (Universal) Analytics uses sog. "Cookies" are text files that are stored on your end device and that allow an analysis of your use of the website. The information generated by the cookie about your use of this website (including the abbreviated IP address) is usually transmitted to a server from Google and stored there, which can also be transmitted to the server of the Google LLC. come to the United States.

This website uses Google (Universal) Analytics exclusively with the extension "_anonymizeIp ()", which ensures an anonymization of the IP address by shortening and excludes direct personal accessibility. The extension will shorten your IP address of Google within the member states of the European Union or in other treaty states of the agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a server of Google the USA and shortened there. In our mission, Google will use this information to evaluate your use of the website, to compile reports on the website activities and to provide us with further services related to the website use and the internet use. In this case, the IP address transmitted by Google (Universal) Analytics from your browser is not combined with other data from Google.

Google Analytics enables a special feature that sog. "Demographic characteristics", in addition to the compilation of statistics with statements about age, gender and interests of site visitors based on an evaluation of interest-based advertising and with the addition of third-party information. This allows the definition and differentiation of user circles of the website for the purpose of target group optimization of marketing measures. However, no specific person can be assigned to the data sets captured by the "demographic features".

All processing described above, in particular the setting of Google Analytics cookies for the reading of information on the used device, will only be completed if you type us. 6 Abs. 1 lit. a DSGVO has given its express consent. Without this consent, the use of Google Analytics during your site visit will be suspended.

You may revoke your consent at any time with effect for the future. To enforce your revocation, please deactivate this service in the "Cookie Consent" tool provided on the website. We have entered into a contract processing agreement with Google for the use of Google Analytics, which obliges Google to protect the data of our site visitors and not pass it on to third parties.

For the transmission of data from the EU to the USA, Google refers to this. European Commission standard data protection clauses to ensure compliance with European data protection levels in the United States.

Further information on Google (Universal) Analytics can be found here:

10) Rights of the person concerned

10.1 The applicable data protection law grants you, in relation to the person responsible for the processing of your personal data, comprehensive rights of access (rights of access and intervention), about which we will inform you in the following:

- Right of access according to Art. 15 DSGVO: In particular, you have a right to know about your personal data processed by us, the processing purposes, the categories of processed personal data, the recipients or categories of recipients, against whom your data has been disclosed or planted. the criteria for determining the retention period, the existence of a right of redress, deletion, restriction of processing, contradiction against the processing, complaints from a supervisory authority, the origin of your data, if these were not obtained by us from you automatically Decision finding including profiling and ggf. informative information about the logic involved and the scope and intended effects of such processing, as well as your right to education, what guarantees according to Art. 46 DSGVO in forwarding your data in third countries;

- Right to redress according to Art. 16 DSGVO: You have the right to a timely review of inaccurate data and / or the completion of your incomplete data stored with us;

- Right to deletion according to Art. 17 DSGVO: You have the right to delete your personal data upon submission of the conditions of Art. 17 Abs. 1 DSGVO to require. However, this right does not exist in particular if the processing for the exercise of the right to freedom of expression and information, for the fulfillment of a legal obligation, for reasons of public interest or for the enforceability, exercise or defense of defense;

- Right to restriction of processing according to Art. 18 DSGVO: You have the right to demand the restriction of the processing of your personal data, as long as the accuracy of your data disputed by you is checked, if you refuse to delete your data due to unauthorized data processing, delay and replace the data You require your data to enforce, exercise or defend legal claims, after we no longer use this data for purposeful purposes or if you have filed a contradiction for reasons of your particular situation, as long as it is not yet clear whether ours is justified;

- Right to tuition according to Art. 19 DSGVO: If you have the right to rectify, delete or restrict the processing against the person responsible, it is obligated to all recipients to whom the personal data concerning you has been exposed, this correction of data or deletion or deletion sei denn, dies proves to be impossible or is associated with a disproportionate effort. You have the right to be informed about these recipients.

- Right to data transferability Art. 20 DSGVO: You have the right to obtain your personal data that you have provided to us in a structured, accessible and machine-readable format or to request the transmission to another person responsible, as far as is technically feasible;

- Right of revocation of consents granted according to Art. 7 Abs. 3 DSGVO: You have the right to revoke a once granted consent to the processing of data at any time with effect for the future. In the event of revocation, we will delete the affected data without delay, insofar as further processing cannot be based on a legal basis for involuntary processing. The revocation of consent does not affect the lawfulness of the processing effected until the revocation until the revocation has taken place;

- Right to appeal according to Art. 77 DSGVO: If you are of the opinion that the processing of personal data concerning you violates the DSGVO, you have - without prejudice to any other administrative or judicial assistance - the right to appeal to a supervisory authority in charge of the Board of Directors or the place of excessive violation.



11) Duration of storage of personal data

The duration of the storage of personal data is determined by the respective legal basis, for processing purposes and - as far as relevant - in addition to the respective legal retention period (eg commercial and tax law retention periods).

When processing personal data on the basis of an express consent according to Art. 6 Abs. 1 lit. a DSGVO, these data are stored until the person concerned consents.

There are legal retention deadlines for data that, within the framework of legal business or legal obligations similar to those on the basis of Art. 6 Abs. 1 lit. b DSGVO are processed, these data will be routinely deleted after the expiry of the retention periods, insofar as they are no longer required for the fulfillment of the contract or contract termination and / or on the other hand no legitimate interest in further storage persists.

In the processing of personal data on the basis of Art. 6 Abs. 1 lit. f DSGVO, these data are stored until the person concerned has the right to contradict Art. 21 Abs. 1 DSGVO exercises, it is because we can prove compelling reasons worthy of processing for the processing, which outweigh the interests, rights and freedoms of the person concerned, or the processing serves the assertion, exercise or defense of legal claims.

In the processing of personal data for the purpose of direct advertising on the basis of Art. 6 Abs. 1 lit. f DSGVO, these data are stored until the person concerned has the right to contradict Art. 21 Abs. 2 DSGVO exercises.

Unless otherwise provided by this statement regarding specific processing situations, stored personal data will otherwise be deleted if they are no longer needed for the purposes for which they were collected or otherwise processed.

Copyright © 2020 IT-Recht-Kanzlei, Alter Messeplatz 2, 80339 München, Tel: +49 (0)89 / 130 1433 - 0 Fax: +49 (0)89 / 130 1433 - 60